Melbourne City North Precinct Strategy

Melbourne's City North Precinct is the CBD's newest traders association, focussing on the areas North of Lonsdale to Victoria Street. Home to one of the city's most dynamic and diverse retail and hospitality offerings, the area is emerging as a hotbed of fresh ideas and trends. The City of Melbourne engaged the Place Agency on behalf of the Traders Association to work with the local area businesses and design a five-year strategy that encapsulates the vision for the precinct and provides the Association with a roadmap for the future.

CLIENT: City of Melbourne|
LOCATION: Melbourne|
CAPABILITIES: Retail Strategy